October 06, 2008
Networking or Notworking???
Yesterday I got back from a four-day trip to Las Vegas for the 22nd Annual NoteWorthy Convention. My official capacity while I was there was as editor of the newsletter. At the same time, my business benefited through networking and the exchange of ideas.
When times are good, it's easy to get complacent. Complacency breeds laziness, and laziness breeds apathy. Apathy...well, who really cares what apathy breeds? Plato said complacency was the companion of loneliness, and loneliness is definitely not a strategic focus for any business; retail, wholesale, or otherwise.
What I experienced this weekend was a mixture of diverse opinions, mindsets, and backgrounds. The creativity among the attendees was remarkable. The attitudes were even more impressive. Many of the industry 'survivors' anticipated a convention that mirrored our larger economic outlook and were more than pleasantly surprised to find the exact opposite.
Never underestimate the power of networking. Sure, there were a lot of industry experts at the convention. They will be the first to tell you they learn something new every day. They TALK to people. They SHARE IDEAS with people. They find out what's working and what isn't...that's why they're still in the business. Go to www.ml-implode.com and you'll find literally hundreds of companies who thought they were the smartest guys in the room. They got complacent in the way they did business, they got lazy, and they got obliterated because of it.
Every job I've ever had in the mortgage business was the direct result of networking. EVERY ONE. You simply never know who will impress you (or whom you will impress) without networking. I found an auto mechanic I can trust, a stylist who makes me look halfway decent, and my financial advisor all through networking.
Who knows how bad our economy is going to get? I'm told Dow Jones is one of the finalists on The Biggest Loser. (c'mon, work with me here) Our investments are getting pummeled by the anxiety surrounding the credit market. Companies are tightening their belts and unemployment is on the rise. What have you done to protect yourself from the loss of income or the outright loss of a job? Join the Chamber of Commerce, go to your city council meetings, get active in your kids' schools...get out there and network!!! Or...notwork, if you'd rather...
Make it a great day.
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